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Everything You Need To Know About Its Cost 

Optimizely: Everything You Need To Know About Its Cost 

Posted on February 28, 2023

If you’ve found your way here, it’s likely that you’re looking for top-notch experimentation tools like Optimizely A/B Testing and Multivariate testing, or you’re considering altering the website software for your company. Due to the company’s rapid growth and expansion, Gartner has regularly recognised Optimizely (formerly Episerver) as one of the top enterprise-level technologies for digital experience leadership. As a result of this development, Optimizely’s pricing is now consistent with both industry standards and the significant value that its technology offers to its consumers.

Things that might impact the cost

Pricing varies depending on the products and technologies used to build the ideal Optimizely solution for your business.Because the technology is designed to grow with your organisation, the subscription can be flexible to meet both internal goals and technological demands. For instance, businesses wishing to build an e-commerce website will employ various products and pay various prices to CMS-only users.

The pricing can be adjusted based on what is necessary from the technology for organisations not seeking a full Optimizely solution but wishing to add capabilities like Welcome or the well-known Optimizely experimentation features. Due to the higher capabilities needed, marketing teams who want to conduct many split tests simultaneously across various pages will pay a different monthly charge to an organisation just starting out and testing the experimentation platform.

The costs and products 

Customers of the Optimizely Suite have access to an out-of-the-box solution that effortlessly elevates routine tasks while serving as a vital component of digital maturity.

Products from Optimizely serve teams across the entire organisation, enhancing the output and outcomes from teams in marketing, development, data, and other areas. For the best level of clarity and productivity, while numerous professionals are working on the same assignment at once, several Optimizely products enable project-wide access.

The following products are offered by Optimizely:

  • Digital Experience Platform
  • Content Cloud 
  • B2C and B2B Commerce Cloud
  • Welcome 
  • Digital Asset Management (DAM)
  • Customer Data Platform 
  • Recommendations 
  • A/B testing
  • Multivariate testing 
  • Integrations

Finding the right organization to help you with Optimizely Ultimedia works solely with the Otpimzley platform and is the very first Optimizely partner in the UK and the Middle East. Ultimedia has over 25 years of experience and in depth knowledge to be able to successfully collaborate with organisations, where they are able to unlock their digital potential.

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